Press Release
New Australian search engine On-Shopping.com.au goes against
the grain.
10 October 2003: Australia's first search engine with a strict
policy of not allowing banners or pop-ups has been test-launched.
On-Shopping (www.on-shopping.com.au)
aims to make it quick and easy for people to locate Australian
shopping and services sites without having to wade through the
annoying advertising clutter such as banners and pop-ups.
"People are getting fed up with distracting on-line advertising". "No one wants endless
pop-ups and intrusive advertising when they browse the web. We've
decided to provide a clutter-free search engine".
On-Shopping.com.au focuses solely on Australian based shopping
and services sites. This will also help ensure the results are
more relevant to a local audience.
"We don't aim to compete with the bigger search engines,
but rather provide a complementary service that makes it easy
for people to locate relevant local shopping sites quickly" . "For this reason, we are staying focused on
Australian B2C shopping and services. We aim for quality listings
and relevance, as opposed to indexing sites that have little
to offer an Australian audience".
Another feature that is sure to please
Australian site owners is a "Free listing" policy. While some search engines
charge web owners to be listed, On-Shopping provides free listings
for Australian web owners who own sites that qualify. "We
want to provide a useful and focused resource that benefits both
the end-user and the webmaster", say . Listings
are free for qualifying Australian-focused shopping and services
sites.
As a result of this approach, people
using the On-Shopping search engine will be able to locate
quality Australian shopping sites
quickly and easily, and won't be subjected to annoying banner
ads and intrusive pop-up advertising. "Providing a great
user experience for an Australian audience is central to what
we do" says .
About GoFish Media:
GoFish Media is a business offering niche on-line marketing
opportunities to regional web site owners.
GoFish Media was founded by who has an extensive
background in technology and on-line marketing areas.
For further information, please contact:
GoFish Media
info@on-shopping.com.au
http://www.on-shopping.com.au
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